Every business owner is aware of online business directories, but only a few are aware of their advantages. Online business directories are innovative digital replacements for phone books. By adding your company to those local business directories, you will gain awareness among potential clients.
Bleen is a great example of an online directory that provides details for the local businesses to customers in Australia. The business and customers can contact you directly after finding details through Bleen.
Things to Include in Online Directory
Social media links: Include hyperlinks to any active and current social media profiles.
Business descriptions: A distinctive and enticing explanation of your company’s identity and the services it offers will help viewers learn more about it. Add your keyword(s).
Email: Sometimes, during the social media frenzy, we overlook the easiest and most convenient way for customers to get in touch with a company- email. For an easy way to contact you, make sure your business listing always contains a working email address.
Images: Keep these close by and name them using keyword descriptions for your company logo, a picture of your building, team photos, leadership team, and product photos.
For example, Flooring Domain provides details about all flooring and carpet companies. Upon entering the desired flooring service in keyword form, Flooring Domain will give you the list of flooring contractors in Australia. Customers can explore their services, reviews, social media links, and images for better understanding.
Important Fact:
A simple listing will include details like a business’s name, address, phone number, and services. However, it becomes crucial to include more if you want a listing that better engages the possible customers browsing the listing.
You can add a few blogs and articles to the Industry Link Online website. They help small businesses with business news and updates about their products and services. Simply hire someone to write a blog for your product/service and get it uploaded on the website. You can share the URL for the article on your social media profile or listing section.
Method to Submit Business Listing Details
Your objective is to get listed in as many pertinent online business directories as you can.
Every directory has an online submission form that must be filled out to be included on its website. You should transmit all your business data, as well as any images, and videos you wish to use.
While many of the best business directories are free, some need money if you want to include a thorough listing. By committing to an annual renewal setup, you can frequently reduce your investment costs.
Additionally, some listing providers have access to many directories and provide discounted rates if you wish to be on more than one website. Once you’ve submitted all of your information, you might receive a notification if your application is approved.
If you think online directories aren’t that important, but Google is, then let me tell you a fact, the more you’re listed on these directories, the more Google finds your business trustworthy and pushes it to the first page of the search engine. Therefore, do not think listing on the online business directory is just for fun, it is another way of boosting your ranking.
