Thanks to digitization every organization, right from big corporations to a small start-up, is trying to establish its online presence. But an online presence is incomplete without a website. Hence, in recent years, there has been a marked increase in the number of new websites being launched. This has led to a corresponding increase in the demand for web developers, designers, web hosting services, and various other website-related professionals. Today, we are going to talk about web hosting and things that you must consider before you start offering hosting services as a reseller.
Reseller Hosting – An Overview
Reseller Hosting is the most cost-efficient way of starting a web hosting business. The infrastructure required to offer web hosting demands a huge upfront cost that can be a deterrent for most people. However, with Reseller Hosting, you can purchase resources from a hosting company, create hosting packages, and sell them to your clients without burning a hole in your pocket. You can choose between Windows and Linux Reseller Hosting plans based on your requirements and preference.
Here are four essential things that you must consider before you start offering web hosting to your clients:
- Create a reliable brand
The web hosting industry is highly competitive, with several hosting companies offering a range of plans along with affiliates and resellers. Hence, to get your foot inside the door, you need to ensure that you build a brand that people can trust. Most reseller plans come with white label support that allows you to create a brand. Your clients will never know the parent company. Hence, it is important to present yourself as a web host with all the required certifications, a professional website, and a presence on social media platforms.
While people research products and services, they always purchase from a brand they can trust. Hence, be genuine and honest in all your interactions and give your web hosting business a good start.
- Define the terms of service and share them with your clients
You want people to trust your brand? Stop using ‘fine print’ to share the terms of service with your clients. Instead, be transparent about it and tell them upfront about all the terms of the services offered by you. Clearly specify the rights and responsibilities of your brand and the client. Apart from building trust, this also ensures that expectations are realistic, and everyone’s interests are safeguarded.
- Client Support
Most hosting providers (companies or resellers) offer similar features via their hosting plans. However, what differentiates them is the support offered to their clients. Hence, before you start offering a web hosting, plan how you intend to offer support to your clients. Some web hosting companies offer 24×7 support to the clients of Hosting Resellers. If you have opted for one that doesn’t, then you need to ensure that you are equipped to manage client queries and complaints efficiently.
- Security
Based on the kind of services offered by the hosting company through the Reseller Hosting plan, you might have to assume the responsibility of maintaining security yourself, applying updates and security patches.
Summing Up
Remember, the web hosting industry offers a huge opportunity for Hosting Resellers to establish a profitable business. With the right plan and a focused approach, you can start making money in no time. Ensure that you follow the tips mentioned above and give yourself a good start!